Phoenix Mercury and LifeLock
Phoenix Mercury sold the naming rights on their uniforms to LifeLock, an identity theft protection company. The LifeLock logo will appear in the front center of the uniform jersey. Phoenix Mercury logo will appear on the upper left portion of the jersey.
It is believed to be one of the most lucrative sponsorship deals in the WNBA. It is a 3 year seven figure deal.
LifeLock was formed in 2005 and is considered to be a leader in the identity theft prevention industry.
Any comments on this strange news? So far it has created a lot of controversy. What do YOU think?
Just in case:
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